Monsanto is so un-COOL: Rob Smart, aka @jambutter, recently had a Twitter debate with Monsanto representatives about whether labeling products containing geneitcally modified food would do any harm, and, if so, to whom. "Again and again, Monsanto stresses that mandatory labeling for foods continaing GM ingredients would undermine the U.S. labeling system," he writes. Then he points out that the recent mandatory Country of Origin Labeling program proves the exception to all Monsanto's "rule" for labeling. (Every Kitchen Table) Hmm. COOL took years to be implemented: should we get started on the GMO labeling campaign?